Thursday, 12th November 01:55 PM IST
PREM RATAN DHAN PAYO Has Taken A Smashing Opening
Diwali is great time for films to release as audience is in festive mood and is waiting for big Diwali releases. Today Salman Khan starrer Sooraj Barjatya film ''Prem Ratan Dhan Payo'' will light up box office on auspicious occasion of Diwali. Film will bring back blockbuster pair of actor - director after 17 years.
PRDP will release in record number of screens close to 4200. Though film has length of 2 hour 54 minutes still it has got ample shows all over as its kind of solo festive release. Though it will face some competition from few major regional releases but that is always the case every year. Film has huge appeal among masses and music did work across the board.
Advance bookings for the film started few days back and film has received huge response. Almost 35% tickets have been sold in places like Mumbai, Pune and Gurgaon followed by strong trends in Jaipur, Lucknow and Surat. Film opened today to 75% opening as we tweeted in the morning at 9 AM. Film is certain to cross 40 cr nett on day one but real target is 44 cr nett of ''Happy New Year'' on same day last year.
As per the early trends, film should be going strong throughout the day and its almost certain to record highest day ever on day one. Real test will be tomorrow and Tuesday when film has to show strong hold. After such opening now the target is highest week one ever of ''PK''.
Film should easily clock 135 cr nett over weekend which will be a huge number. Overall another big blockbuster on the cards and this might go all the way to break all the records.