Saturday, 20th August 2016, 11:50 AM IST
MOHENJO DARO Drops Big On 2nd Friday
This week box office saw a clash which had two contrasting films. Akshay Kumar starrer 'Rustom' and Hrithik Roshan starrer 'Mohenjodaro' are fighting out at box office and as expected by pre release buzz, Hrithik Roshan starrer proved to be a non starter.
'Mohenjodaro' was ahead in few single screens but overall it was poor in multiplexes and urban areas where it should have scored. Despite 2600 plus screens, it managed almost half numbers than other release 'Rustom'. Film collected around 8.87 cr nett on day one which was exactly what we predicted. Film grew marginally on 2nd day and collected 9.60 cr nett. Film added 12.08 cr nett on Sunday which as again very slim growth. Film had weekend total of 30.54 cr nett. Film collected 10.27 cr nett on Monday which was poor total considering national holiday.
Then inevitable happened on Tuesday as film dropped big with only 3.16 cr nett figure which was more than 75% drop. Film further dropped on Wednesday with 2.96 cr nett figure followed by 4.24 cr nett on Sunday as growth came due to Rakhi holiday.
Film collected 51.18 cr nett in 1st week which was poor and ranks among worst performer films of Hrithik ever. Film lost huge number of screens to new releases and that is why came crashing down on 2nd Friday. Film added 1.10 cr nett on 2nd Friday and it will add 4-4.5 cr nett in 2nd weekend as there will not be distinct growth over weekend.
Film has 8-days total of 52.28 nett which is poor. Film will wrap up around 60 cr nett lifetime total. Film collected 1.02 million $ (6.20 cr) on opening day in overseas with UAE-GCC was the best market for the film. Film added 20 cr in overseas over weekend and 24.13 cr (3.6 million $) over week one. It will have lifetime worldwide share of 40 cr and that is disastrous.
Below are the collection for the film -
India Collection
|
|
1st Week
|
|
Friday
| 08.87 cr
|
Saturday
| 09.60 cr
|
Sunday
| 12.08 cr
|
Monday
| 10.27 cr
|
Tuesday
| 03.16 cr
|
Wednesday
| 02.96 cr
|
Thursday
| 04.24 cr
|
1st Week Total Collection
| 51.18 cr
|
2nd Week
|
|
Friday
| 01.10 cr
|
Total Domestic Collection
| 52.28 cr
|
Total Overseas Collection
| 24.13 cr
|
Total Worldwide Collection
| 76.41 cr
|