Tuesday, 15th September 11:55 AM IST
HERO Drops Badly On Monday
''Hero'' is releasing today which is a remake of super hit film from 80''''s and this one is backed by none other than super star Salman Khan featuring debutantes Sooraj Pancholi and Athiya Shetty. Film is directed by Nikhil Advani who has really bad track record at box office with epic duds like ''Salam E Ishq'' and ''Chandani Chowk To China''.
Film has huge pre release buzz thanks to super star producer and high decibel marketing. Film is a solo release plus ''Welcome Back'' has slowed down on weekdays so it has good chance to score if it gets good reviews. But sadly not so good reviews have started pouring in already which makes weekend even more important.
Film took a decent start in mass areas around 40% but urban centers average to below average with 30% occupancy. Overall this 35% start was good for a film starring newcomers but this needed to hold next day followed by big growth over weekend. Film collected 6.85 cr nett on day one. Film had mixed reviews and as we predicted film did not grow on day two.
It collected only 6.62 cr nett and that is not a good sign. Film grew on Sunday but only by slim margin and collected 7.63 cr nett. Film has total of 21.20 cr nett in three days and as we predicted film went down badly on Monday with more than 50% drop. Film added 3.03 cr nett on Monday.
Film has total of 24.13 cr nett in four days and it will finish week one at 31-32 cr nett. It will go down as disappointment and has no chance of reaching 51 cr nett of ''Heropanti'', a similar film starring debutantes. Film has weekend total of 4.60 cr in overseas.
Below are the collections for the film -
Domestic Collection | |
1st Week
|
|
Friday | 06.85 cr |
Saturday | 06.62 cr |
Sunday | 07.63 cr |
Monday | 03.03 cr |
Total Domestic Collection | 24.13 cr |
Total Domestic Collection | 04.60 cr |
Total Domestic Collection | 28.73 cr |