| ||||
Saturday, 22nd Nov 2014, 3:25 PM IST Recently, in a summit Aamir Khan, Deepika Padukone and Karan Johar spoke about the changes in Indian Cinema. Aamir said, “Cinema is going through a period of change and transformation. The late 70s and 80s, which was the disco era, was disappointing. I feel that from the late 80s onwards, there has been a gradual change. The definition of mainstream cinema is constantly changing and has widened now. The audience is also changing." Aamir also spoke up about the trend of buying editorial space to get the positive reviews for the films. He also pointed out about the race for 100cr club. He said, "The emphasis is more on box-office collection. I don't blame the audience but the filmmakers. Top filmmakers and actors are selecting scripts to bust the Rs. 100 crore mark. They are scared to experiment. But cinema is an art. Film should allow creativity and the story should rule the heart.” "There is also a trend of buying editorial space to promote films, which is wrong," he added. While on this point of Aamir, Karan said, "Filmmakers and production house is to blame... point noted." Now you can enjoy ad-free experience by downloading India’s first Box Office mobile app from here – Android:http://bit.ly/BOCapsuleMobileApp and iOS:bit.ly/BOCapsuleiOSApp |