Sunday, 30th August 11:50 AM IST

 

Lifetime Business & Economics Of ALL IS WELL

 

Abhishek Bachchan has not given solo successful film for long as he shifted gears into mindless comic capers from sensible cinema he used to do i.e. ''Guru'', ''Yuva'', ''KANK'' and ''Sarkar Raaj''. He made comeback to similar sort of role and genre with ''All Is Well'' which was directed by ''Omg Oh My God!'' fame Umesh Shukla.

Film collected poor 11 cr nett plus over weekend and then it went on to collect 18 cr nett in week one which was poor. Film is heading for 23 cr nett lifetime total. Film should have distributor share of 9 cr in India. Film was poor in overseas too with 6 cr plus collection lifetime and share of 3 cr.

Film has 12 cr worldwide share and it has earned 22 cr more from other rights including satellite rights, music rights and home video. Film has total income around of 34 cr and that against the total cost of 28 cr which means profit of 22% (6 cr). Ancillary income might save skin of producers but perception wise and as per theatrical business, film is flop!

 

Below are the collections for the film -

Domestic Collection
1st Week
Friday	02.90 cr
Saturday	03.98 cr
Sunday	05.03 cr
Monday	02.10 cr
Tuesday	01.90 cr
Wednesday	01.51 cr
Thursday	01.49 cr
Total Domestic Collection	18.91 cr

Below are the economics of the film -

Investment
Production Budget	20.00 cr
Promotion & Advertising	08.00 cr
Total Investment	28.00 cr
Returns
Domestic Theatrical Business	22 cr nett*
Share	09.00 cr
Overseas Theatrical Business	06.00 cr
Overseas Distributor Share	03.00 cr
Home Video	01.00 cr
Music Rights	06.00 cr
Satellite Rights	15.00 cr
Total Return	34.00 cr
Profit	06.00 cr (22 % profit)

* Expected business by end of the run