Friday, 15th January 01:00 PM IST

Shahrukh Khan got criticism for choosing films like HNY and 'Dilwale' back to back and so now he is changing tracks with content oriented films like 'Fan' and 'Raees' in 2016. 'Fan' has few really interesting similarities with 'Chak De! India' , probably one of the finest films of super star as an actor.

'Chak De! India' had very low key campaign and didn't have any leading actress opposite romance king. SRK had kind of rustic look and intense character based on a real life sportsman. 'Fan' too promises a different and tough double role for super star. 'Fan' is also a kind of non festive release, a first for Khan in last few years. Film is suppose to grow on word of mouth and reviews. Film might have a short focused campaign which will keep expectations in check.

'Chak De! India' not only did wonders at box office in long run but also fetched many awards and acclaim for Shahrukh as an actor. Similarly 'Fan' is directed by one of the finest under rated directors of our times Maneesh Sharma who gave industry a new star Ranveer Singh with 'Bnad Baaja Baraat'. Though he disappointed with 'Ladies Vs Ricky Bahl' but again gave a hearfelt film 'Shuddh Desi Romance'. So chances are high that he will extract a superlative act from star as superstar and his fan in the film.

Film will hit cinemas on 15th April but its campaign will start in the end of Feb or early March only which was the case with underplayed films of YRF i.e. 'Dum Laga Ke Haisha' and 'Chak De! India'. This will be a treat for SRK fans as well as audience who yearn for quality films from stars. Box office might not be as big as some other Khan films but this should create ripple among quality cinema audience.