Friday, 11th September 11:55 AM IST
HERO Takes A Decent Start
''Hero'' is releasing today which is a remake of super hit film from 80''s and this one is backed by none other than super star Salman Khan featuring debutantes Sooraj Pancholi and Athiya Shetty. Film is directed by Nikhil Advani who has really bad track record at box office with epic duds like ''Salam E Ishq'' and ''Chandani Chowk To China''.
Film has huge pre release buzz thanks to super star producer and high decibel marketing. Film is a solo release plus ''Welcome Back'' has slowed down on weekdays so it has good chance to score if it gets good reviews. But sadly not so good reviews have started pouring in already which makes weekend even more important.
Film has taken a decent start in mass areas around 40% but urban centers average to below average with 30% occupancy. Overall this 35% start is good for a film starring newcomers but this needs to hold tomorrow followed by big growth over weekend. As per early trends, film should collect 6 cr nett on day one and then evening shows will decide how far film can go.
Other new releases ''Hum Sab Ullu Hain'', ''Mere Genie Uncle 3D'' and ''Tera Mera Tedha Medha'' are washout.