While Watching HAIDER Audience Get A Taste Of BANG BANG
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Monday, 6th Oct 2014, 5:53 PM IST The promotions of ‘Bang Bang’ have surely been unique; from launching clothing line with the film’s name or by giving the B-Town celebs#bangbangdare. Recently, the makers of the film used a unique promotional strategy to promote the film. On Sunday, in a multiplex, while the audiences were watching ‘Haider’, they were given complimentary cups of ice creams, during the interval. Well, actually the ice cream brand had a tie up with the makers of‘Bang Bang’. When the multiplex was contacted, the staff confirmed that it was promotional strategy and all the shows after 7:30 pm were offered free cups of ice-cream. Well, this means while watching ‘Haider’ the audience got a taste of ‘Bang Bang’. |